We are pleased to release the third edition in our series of reports analyzing the Mobile Touch Web.’a0 Our January Report, examined the Touch ecosystem as a whole and described the rapidly growing segment of touch friendly Web sites.’a0 The February Report focused on shopping and services, a major subset of the touch friendly Web….
A story circulated around the blogosphere recently that showed mobile web user’s frustration with trying to use their mobile devices to access the Internet. First, the good news: mobile web usage is increasing by about 34% up to 57 million users as of July, 2009. However, it seems that the user experience was poor, with…
According to the Pew Internet and Americal life product and their recently released study, mobile phones will be the primary way people will get online by the year 2020. According ot the technologists and thought leaders they asked, survey respondents thought the mobile phone would have a major stake in the way we live in…
Editor’s Note: This post is the first in a two-part series about 1) the African mobile marketplace and how Africans utilize their mobile phones; and 2) how organizations are using social marketing to reach this highly mobile population for social change. The series is based on a conversation I had with Gustav Praekelt, a mobile…